Equals: Hero

See the full landing page

Why we chose this SaaS landing page example

When you visit a lot of SaaS landing pages, you can tell that many marketers have listened to the mantra of "benefits over features" – and then forgot to include what their service does in the hero section.

Not Equals.

The title leaves no doubt, and the subtle ‘Tailored for you. By us. In a week.’ seeks to remove hesitation the lead might have. The description is actionable and talks directly to the page visitor.

What’s Equals?

Equals is designed for finance and operations teams who currently use Excel or disconnected BI tools, making it hard to connect live data and automate reporting efficiently. Equals integrates spreadsheets with live data sources and BI capabilities, offering features like real-time data connections, dashboards, SQL queries, and customizable reports. This helps teams automate complex reporting, cut down on manual work, and make data-driven decisions more quickly.