Say goodbye to the SaaS landing page back-and-forth

When we ask SaaS teams if creating marketing pages is a pain, they answer, “Obviously!”.

Today, stakeholders are asked to review content in Google Docs and imagine how the page will look.

To help imagination and get more feedback early on, content writers search for landing page examples or try to create wireframes in Figma and Miro.

But everyone only realises how the pages look when designers and devs get them done. That’s when the back-and-forth starts – suddenly, every stakeholder has something to say.

Disappointed teams realise that the content and structure weren’t that well-planned and ready for development after all.

Busy SaaS teams that are supposed to work on the next cool feature waste time rebuilding and tweaking a marketing page that was supposed to go live weeks or months ago.

Ever felt that pain?

The LandingRabbit team has felt the pain for 15 years. First, building websites for clients and then driving growth for a product-led SaaS. We’ve tried Google Docs, wireframing tools, ready-made templates, and every CMS out there. 

Regardless of the tools we've tried, the back-and-forth remains.

It’s time to do something about it.

Right now, many AI-powered tools are trying to cure the pain with solutions that allow anyone to prompt their way to a beautifully designed page. Just describe what you want in a few words, and you get a ready page in return.

Nothing wrong with that.

But we don’t believe design work is the pain.

We don’t believe that marketers with a ChatGPT or Figma subscription can get landing page content and design right with one shot, either.

We believe the pain is there because SaaS teams can’t see how the page will look when it matters – in the planning and content-writing stage.

There aren’t tools that bring together SaaS content writers, designers, and other stakeholders to plan, write, and review landing pages.

And that’s where LandingRabbit comes in.

Our first product is a simple but powerful tool for SaaS teams to end the back-and-forth in landing page projects.

Firstly, marketers can visualise their work and easily compare multiple page versions.

Secondly, designers can review the content plan through realistic-looking wireframes with the brand’s fonts, colours, and key design elements in place.

Finally, stakeholders can evaluate how the content flows on the page and make change requests before the final design and development work starts.

With LandingRabbit on their side, teams can trust that the page plans are solid and approved before the design is polished and dev work starts.

With LandingRabbit, it quickly becomes obvious that designing and building the final page was never the problem – it’s just that the page plans were not realistic and not imagined the same way by everyone.

We are building LandingRabbit for your SaaS team – and ourselves – to end the landing page back-and-forth.

If you are frustrated with the back-and-forth in landing page projects and would love to find a cure, sign up for our waiting list and help us build the best possible solution.