Mercu: CTA

See the full landing page

Why we chose this SaaS landing page example

Mercu’s product page for ‘interview scheduling’ is a great example in many ways, and the CTA section doesn’t fail to impress.

The title uses a technique of double-sided benefits – both your team and the people you interview “thank you for” the choice of platform.

The description lists all the core capabilities you get and uses the last opportunity to convince the landing page visitor to book a call efficiently.

What’s Mercu?

Mercu's interview scheduling feature is designed for high-volume hiring teams who currently use emails or calls to book interviews, leading to inefficiency and high no-show rates. Mercu automates the scheduling process with self-scheduling and automated reminders through platforms like WhatsApp, SMS, and Messenger. Key features include calendar integration, automated invitations, and smart reminders. This helps reduce no-shows, save time, and improve the candidate experience.