Frankli: Problem

See the full landing page

Why we chose this SaaS landing page example

Frankli, an employee performance management app, shows an alternative way of creating a problem section.

Instead of simply listing three problems, Frankli’s team has included supporting research data for each one. The research data adds credibility and makes the problem section more persuasive.

When viewing Frankli’s problem section, page visitors are likely to experience “a-ha moments” and recognize they’re not alone in facing these challenges.

What’s Frankli?

Frankli is designed for HR teams and managers who don’t have sophisticated performance management tools and face challenges with inconsistent feedback and poor goal alignment. Frankli provides a platform for continuous feedback, goal setting, and employee development, offering features like automated meeting reminders, real-time feedback, shared OKRs, and in-depth reporting. This helps teams boost engagement, simplify performance reviews, and build a culture of growth, leading to better retention and increased productivity.